{"id":21130,"date":"2025-05-17T08:41:28","date_gmt":"2025-05-17T08:41:28","guid":{"rendered":"https:\/\/shobash.sa\/?page_id=21130"},"modified":"2025-12-31T15:01:52","modified_gmt":"2025-12-31T15:01:52","slug":"search-engine-optimization-seo","status":"publish","type":"page","link":"https:\/\/shobash.sa\/ar\/search-engine-optimization-seo\/","title":{"rendered":"\u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b (SEO)"},"content":{"rendered":"
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\u0627\u0631\u062a\u0642\u0650 \u0628\u0645\u0648\u0642\u0639\u0643 \u0625\u0644\u0649 \u0627\u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0645\u0639 \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0645\u0646 \u0634\u0648\u0628\u0627\u0634<\/h1>\n

\u0627\u0631\u062a\u0642\u0650 \u0628\u0645\u0648\u0642\u0639\u0643 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0625\u0644\u0649 \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0623\u0648\u0644\u0649 \u0641\u064a \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0645\u0639 <\/span>\u0634\u0648\u0628\u0627\u0634<\/a>\u060c \u062d\u064a\u062b \u0646\u0642\u062f\u0645 \u062d\u0644\u0648\u0644 \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0634\u0627\u0645\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u0636\u0645\u0646 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0632\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0639\u0636\u0648\u064a\u0629\u060c \u062a\u0639\u0632\u064a\u0632 \u0638\u0647\u0648\u0631 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u062a\u062d\u0642\u064a\u0642 \u0639\u0627\u0626\u062f \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0623\u0639\u0644\u0649.<\/span><\/p>\n

\u0646\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0645\u0627 \u064a\u062d\u062a\u0627\u062c\u0647 \u0643\u0644 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0645\u062d\u0631\u0643 \u0627\u0644\u0628\u062d\u062b\u060c \u0644\u0646\u062a\u0645\u0643\u0646 \u0645\u0646 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u0635\u062d\u064a\u062d\u0629 \u0648\u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0647\u062a\u0645\u064a\u0646 \u0641\u0639\u0644\u064a\u0627\u064b\u060c \u0645\u0645\u0627 \u064a\u0636\u0639 \u0645\u0648\u0642\u0639\u0643 \u0623\u0645\u0627\u0645 \u0622\u0644\u0627\u0641 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0648\u064a\u0632\u064a\u062f \u0645\u0646 \u0641\u0631\u0635 \u0646\u062c\u0627\u062d \u0623\u0639\u0645\u0627\u0644\u0643.<\/span><\/p>\n

\u0623\u0647\u0645\u064a\u0629 \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0644\u0646\u0634\u0627\u0637\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a<\/span><\/h2>\n

1<\/span>– \u062a\u0635\u062f\u0631 \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b \u0628\u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u0646\u0634\u0627\u0637\u0643.<\/span><\/p>\n

2<\/span>– \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0632\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062c\u0627\u0646\u064a\u0629 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062c\u0648\u062f\u0629 \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u064a\u0646.<\/span><\/p>\n

3<\/span>– \u0628\u0646\u0627\u0621 \u0627\u0644\u0648\u0639\u064a \u0648\u0627\u0644\u0645\u0635\u062f\u0627\u0642\u064a\u0629 \u0644\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0639\u0644\u0649 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b.<\/span><\/p>\n

4<\/span>– \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0647\u062a\u0645\u064a\u0646 \u0641\u0639\u0644\u064a\u0627\u064b \u0628\u062e\u062f\u0645\u0627\u062a\u0643 \u0623\u0648 \u0645\u0646\u062a\u062c\u0627\u062a\u0643.<\/span><\/p>\n

5<\/span>– \u062a\u0642\u0644\u064a\u0644 \u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0629 \u0639\u0644\u0649 \u062c\u0648\u062c\u0644 \u0648\u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a.<\/span><\/p>\n

6<\/span>– \u0627\u0644\u062a\u0641\u0648\u0642 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0648\u0627\u0633\u062a\u063a\u0644\u0627\u0644 \u0641\u0631\u0635 \u062c\u062f\u064a\u062f\u0629 \u0644\u062a\u0637\u0648\u064a\u0631 \u0623\u0639\u0645\u0627\u0644\u0643.<\/span><\/p>\n

\u062e\u062f\u0645\u0627\u062a SEO \u0645\u062a\u0643\u0627\u0645\u0644\u0629 \u0645\u0646 \u0634\u0648\u0628\u0627\u0634<\/span><\/h2>\n

1- \u062a\u062f\u0642\u064a\u0642 \u0648\u062a\u062d\u0633\u064a\u0646 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0648\u0642\u0639: <\/span>\u00a0\u062a\u062d\u0644\u064a\u0644 \u0628\u0646\u064a\u0629 \u0627\u0644\u0645\u0648\u0642\u0639 \u0648\u0639\u0646\u0627\u0635\u0631\u0647 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u062a\u062c\u0631\u0628\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 \u0633\u0644\u0633\u0629 \u0648\u0633\u0631\u064a\u0639\u0629\u060c \u0645\u0639 \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0623\u062f\u0627\u0621 \u0639\u0644\u0649 \u062c\u0645\u064a\u0639 \u0627\u0644\u0623\u062c\u0647\u0632\u0629.<\/span><\/p>\n

2- \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0648\u0644\u0648\u064a\u0627\u062a:<\/span> \u062f\u0631\u0627\u0633\u0629 \u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629 \u0648\u0627\u0644\u0636\u0639\u0641 \u0644\u062f\u064a\u0647\u0645\u060c \u0648\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u0635\u062d\u064a\u062d\u0629 \u0644\u0648\u0636\u0639 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0641\u0639\u0627\u0644\u0629 \u0644\u0645\u0648\u0642\u0639\u0643.<\/span><\/p>\n

3<\/span>– <\/span>\u062a\u062d\u0633\u064a\u0646 \u0628\u0646\u064a\u0629 \u0627\u0644\u0645\u0648\u0642\u0639 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645:<\/span> \u0636\u0645\u0627\u0646 \u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u062a\u0646\u0642\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0642\u0639 \u0648\u0625\u062a\u0645\u0627\u0645 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u062c\u064a\u0644 \u0623\u0648 \u0627\u0644\u0634\u0631\u0627\u0621 \u0628\u0633\u0644\u0627\u0633\u0629.4-\u00a0<\/span><\/p>\n

4- SEO \u062f\u0627\u062e\u0644\u064a (On-Page SEO): <\/span>\u0625\u0636\u0627\u0641\u0629 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0628\u0634\u0643\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u060c \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0631\u0648\u0627\u0628\u0637 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629\u060c \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u062e\u0637\u0637 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0646\u0638\u0645\u0629 (Schema).<\/span><\/p>\n

5<\/span>– <\/span>SEO \u062e\u0627\u0631\u062c\u064a \u0648\u0628\u0646\u0627\u0621 \u0627\u0644\u0631\u0648\u0627\u0628\u0637 (Off-Page SEO): <\/span>\u0625\u0646\u0634\u0627\u0621 \u0631\u0648\u0627\u0628\u0637 \u062e\u0644\u0641\u064a\u0629 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062c\u0648\u062f\u0629 \u0644\u062f\u0639\u0645 \u0642\u0648\u0629 \u0645\u0648\u0642\u0639\u0643 \u0648\u0632\u064a\u0627\u062f\u0629 \u0632\u064a\u0627\u0631\u0627\u062a\u0647.<\/span><\/p>\n

6-\u0645\u0631\u0627\u0642\u0628\u0629 \u0627\u0644\u0623\u062f\u0627\u0621 \u0648\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631: <\/span>\u00a0\u062a\u0642\u062f\u064a\u0645 \u062a\u0642\u0627\u0631\u064a\u0631 \u0634\u0647\u0631\u064a\u0629 \u062f\u0642\u064a\u0642\u0629 \u062d\u0648\u0644 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0648\u0642\u0639 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u062f\u0648\u0627\u062a \u0645\u062b\u0644 Google Search Console \u0648Google Analytics\u060c \u0645\u0639 \u062a\u0648\u0635\u064a\u0627\u062a \u0645\u0633\u062a\u0645\u0631\u0629 \u0644\u0644\u062a\u062d\u0633\u064a\u0646.<\/span>
<\/span>7<\/span>– <\/span>SEO \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a (ASO):<\/span> \u062a\u062d\u0633\u064a\u0646 \u0638\u0647\u0648\u0631 \u062a\u0637\u0628\u064a\u0642\u0643 \u0641\u064a \u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0639\u0628\u0631 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u0644\u0639\u0646\u0627\u0648\u064a\u0646 \u0648\u0627\u0644\u0648\u0635\u0641.<\/span><\/p>\n

8<\/span>– <\/span>SEO \u0627\u0644\u064a\u0648\u062a\u064a\u0648\u0628:<\/span> \u062a\u0639\u0632\u064a\u0632 \u0638\u0647\u0648\u0631 \u0645\u0642\u0627\u0637\u0639 \u0627\u0644\u0641\u064a\u062f\u064a\u0648 \u0639\u0644\u0649 \u0645\u0646\u0635\u0629 \u064a\u0648\u062a\u064a\u0648\u0628\u060c \u0628\u0645\u0627 \u064a\u0633\u0627\u0647\u0645 \u0641\u064a \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0648\u062d\u0631\u0643\u0629 \u0627\u0644\u0632\u0648\u0627\u0631 \u0644\u0645\u0648\u0642\u0639\u0643.<\/span><\/p>\n

9<\/span>– <\/span>SEO \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 (Ecommerce SEO):<\/span> \u062a\u062d\u0644\u064a\u0644 \u0648\u062a\u062d\u0633\u064a\u0646 \u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u0638\u0647\u0648\u0631 \u0627\u0644\u0645\u062a\u062c\u0631 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0641\u064a \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b \u0648\u062c\u0630\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u064a\u0646.<\/span><\/p>\n

\u0645\u0627 \u0633\u062a\u062d\u0635\u0644 \u0639\u0644\u064a\u0647 \u0645\u0639 \u062e\u062f\u0645\u0627\u062a \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0644\u062f\u064a\u0646\u0627<\/span><\/h2>\n

1<\/span>– \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0631\u0648\u0627\u0628\u0637 \u0627\u0644\u062e\u0644\u0641\u064a\u0629 \u0644\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0648\u0628\u0646\u0627\u0621 \u0631\u0648\u0627\u0628\u0637 \u0630\u0627\u062a \u062c\u0648\u062f\u0629 \u0639\u0627\u0644\u064a\u0629.<\/span><\/p>\n

2<\/span>– \u0625\u0646\u0634\u0627\u0621 \u0645\u062d\u062a\u0648\u0649 \u0648\u0627\u0633\u062a\u0636\u0627\u0641\u0629 \u0645\u0642\u0627\u0644\u0627\u062a \u062a\u062d\u062a\u0648\u064a \u0639\u0644\u0649 \u0631\u0648\u0627\u0628\u0637 \u0644\u0645\u0648\u0642\u0639\u0643 (Guest Posts).<\/span><\/p>\n

3<\/span>– \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0648\u062a\u0648\u0632\u064a\u0639\u0647\u0627 \u0628\u0634\u0643\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u062f\u0627\u062e\u0644 \u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0645\u0648\u0642\u0639.<\/span><\/p>\n

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5<\/span>– \u062a\u062f\u0642\u064a\u0642 \u0641\u0646\u064a \u0634\u0627\u0645\u0644 \u0644\u0644\u0645\u0648\u0642\u0639\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0627\u0644\u0639\u0646\u0627\u0648\u064a\u0646 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629\u060c \u0645\u0644\u0641\u0627\u062a Robots.txt \u0648Sitemap XML\u060c \u0625\u0635\u0644\u0627\u062d \u0627\u0644\u0631\u0648\u0627\u0628\u0637 \u0627\u0644\u0645\u0643\u0633\u0648\u0631\u0629\u060c \u0648\u0631\u0628\u0637 \u0627\u0644\u0645\u0648\u0642\u0639 \u0628\u0640 Google Search Console \u0648GA4.<\/span><\/p>\n

6<\/span>-\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0635\u0648\u0631 \u0648\u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0644\u0636\u0645\u0627\u0646 \u062a\u0648\u0627\u0641\u0642\u0647 \u0645\u0639 SEO \u0648\u062a\u062d\u0642\u064a\u0642 \u0623\u0641\u0636\u0644 \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b.<\/span><\/p>\n

\u0645\u0639 <\/span>\u0634\u0648\u0628\u0627\u0634<\/b><\/span>\u060c \u062a\u0636\u0645\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0645\u0648\u0642\u0639\u0643 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0644\u064a\u0633 \u0641\u0642\u0637 \u0645\u0648\u062c\u0648\u062f\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a\u060c \u0628\u0644 \u0642\u0627\u062f\u0631\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629\u060c \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u064a\u0646\u060c \u0648\u062a\u062d\u0642\u064a\u0642 \u0646\u062a\u0627\u0626\u062c \u0645\u0644\u0645\u0648\u0633\u0629 \u0641\u064a \u0639\u0627\u0644\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0644\u0630\u0627 \u0627\u0628\u062f\u0623 \u0627\u0644\u064a\u0648\u0645 \u0645\u0639 \u0634\u0648\u0628\u0627\u0634 \u0648\u062d\u0642\u0642 \u0638\u0647\u0648\u0631\u064b\u0627 \u0628\u0627\u0631\u0632\u064b\u0627 \u0648\u0646\u062a\u0627\u0626\u062c \u062d\u0642\u064a\u0642\u064a\u0629 \u0639\u0628\u0631 \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

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